Etsy Shop Launch Group Coaching Program

Build an Etsy Shop That Actually Sells Your Art

Learn directly from a photographer who has sold 500+ pieces of art on Etsy, along with consistent sales to private collectors and a global audience.

If you’ve been wanting to sell your photography or artwork online—but feel overwhelmed by where to start, what to focus on, or how to actually make sales…

You’re not alone.

This small-group coaching program is designed to help you move from thinking about it to actually building a shop you’re proud of—one that’s set up to attract buyers and generate real momentum. We’ll be working on Etsy to take advantage of one of its biggest advantages—built-in traffic from people already searching for artwork like yours.

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This Is for You If…

• You have a collection of images but aren’t sure how to turn them into a shop
• You’ve started your Etsy shop but feel stuck or unsure what’s missing
• You’re overwhelmed by SEO, listings, mockups, or setup
• You want guidance, structure, and feedback—not just information
• You’re ready to take your work seriously and start putting it out into the world

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What We’ll Do Together

This is a hands-on, step-by-step coaching experience where you’ll actively build (or refine) your Etsy shop with guidance along the way.

You won’t just learn—you’ll implement.

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What’s Included

• Live Group Coaching Sessions (Zoom)
Learn step-by-step in a supportive, small-group setting with real-time guidance

• Direct, Personalized Feedback
Get feedback on your images, listings, mockups, and shop so you know exactly what to improve

• Step-by-Step Etsy Shop Setup
From image selection to final listings, you’ll be guided through the full process

• High-Converting Listings
Learn how to create titles, keywords, and descriptions that help your work get found

• Mockups That Elevate Your Work
Create clean, professional visuals that connect with your ideal buyers

• Shop Structure & Product Strategy
Build a shop that feels cohesive, elevated, and easy to browse

• Pricing & Positioning Guidance
Understand how to price your work and present it with confidence

• Sales Momentum Strategy
Learn how to get your first sales—or build consistency if you’ve already started

• Session Recordings
Access all sessions if you miss one or want to revisit

• Small Group Experience
Limited spots so you receive personal attention and support

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What You’ll Walk Away With

• A fully set up (or significantly improved) Etsy shop
• Listings that are optimized and ready to sell
• A clear roadmap for growing your shop
• Confidence in how to present and sell your work

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Why This Is Different

There’s no shortage of Etsy advice out there.

But most of it leaves you trying to piece everything together on your own.

This is different.

You’ll have guidance, structure, and real feedback—so you can move forward with clarity instead of second-guessing every step.

Program Structure

• 6 Live Zoom Sessions (2 hours each)
A structured, step-by-step experience designed to help you build your shop with clarity and momentum

• Small Group Format
So you receive personalized guidance, feedback, and support throughout

• Session Recordings Included
If you can’t attend live—or want to revisit anything—you’ll have access to all recordings

Bonuses & Additional Support

• Templates & Resources
Guidance, examples, and tools to simplify your listings, mockups, and shop setup

• Access to Trusted Print Labs
Recommendations for high-quality labs, plus access to exclusive discounts (where available)

• Workflow & Process Guidance
Learn how to create a repeatable system so you can continue growing your shop after the program

What This Can Do for You

Imagine having a shop that feels clear, cohesive, and ready for buyers…

Where your work is presented beautifully, your listings are working for you, and you’re no longer guessing what to do next.

This program is designed to help you move out of overwhelm and into momentum—so you can start seeing real progress with your work online.

Whether that means getting your first sale, refining your shop, or finally feeling confident putting your work out into the world…

You’ll have the structure and support to make it happen.

Spots Are Limited

This is a small-group experience so I can give each participant direct feedback and support.

Once the group is full, enrollment will close.

Ready to Get Started?

If this feels like the kind of support you’ve been looking for, I’d love to have you in the group.

 

About Your Instructor

Hi, I’m Angel McNall—photographer, educator, and founder of Base Camp Photo Club and Base Camp Photography Summits.

I’ve sold well over 500 pieces of art on Etsy, along with many additional sales to private collectors and through my social media audience.

My work has also been represented by agencies like Getty Images, Shutterstock, and Alamy, and is held in both private and public collections.

In recent years, I’ve helped other photographers take their work further—refining their vision, building confidence, and learning how to successfully sell their art online.

This program brings that experience into a focused, supportive environment where you can finally make real progress—without having to figure it all out on your own.